Specialist, Brand Marketing, SHISEIDO Global Brand Unit

Overview

We are seeking a passionate Brand Marketing Specialist to support franchise (product) development for Brand SHISEIDO. In this role, you will focus on executing product initiatives, tracking key project metrics, and supporting the tactical roll-out of marketing communications. You will play a vital role in executing SHISEIDO's product roadmap and bringing brand value to life for consumers worldwide.

Role and Responsibility

Franchise & Product Execution: Support core product franchises by executing product development plans aligned with brand concepts and guidelines.

Project Management: Translate mid-term product strategies into concrete action plans, track KPIs, and manage day-to-day project milestones from kick-off to launch.

Product & Communication Support: Work closely with the Product Development team to deliver new product innovations and assist in developing consumer-facing product assets.

IMC Implementation: Collaborate with the Communication team and external agency partners to coordinate IMC campaigns, manage day-to-day production, and track asset creation.

Stakeholder Coordination: Liaise with regional marketing teams and cross-functional stakeholders to ensure smooth project flow, timely alignment, and operational execution.

Basic Requirement

• Marketing Operations & Execution: Hands-on experience in executing product marketing initiatives, campaign execution, and creative asset development.
• Project Management: Demonstrated ability to manage multi-task projects, timelines, and cross-functional deliverables effectively.
• Analytical & Problem-Solving Skills: Solid logical thinking skills with the ability to analyze operational performance and solve day-to-day project challenges.
• Language Skills: Bilingual proficiency in Japanese and English (both verbal and written) with strong communication skills to coordinate with global and regional partners.
• Adaptability: High agility and flexibility in a fast-paced, global business environment.

Preferred Requirement

• Industry Experience: Prior marketing or execution experience within the cosmetics industry, particularly in skincare or prestige makeup categories.
• Global Exposure: Experience working within a global or multi-regional brand organization.
• Category Passion: Deep interest in prestige beauty, skincare trends, and consumer behavior.

Position Attractiveness

• Core Value Creation: Directly contribute to the execution and launch of products for a global prestige brand originating from Japan.
• Global & Diverse Environment: Work alongside international teams, HQ partners, and global agencies to gain practical cross-cultural business experience.
• Skill & Career Development: Build a solid practical foundation in global brand marketing, campaign execution, and prestige skincare operations.
• Global Impact: Enjoy the satisfaction of seeing marketing assets and product initiatives you coordinated launched in markets around the globe.